Understanding your analytics dashboard.
Bibby provides a powerful analytics dashboard that gives you everything you need to track, understand, and improve your social media performance across Facebook and Instagram.
Analytics are divided into Overall, Facebook, and Instagram views so you can drill down by platform and understand which channels are driving the best results for your business.
Data-Driven Decision Making
Your analytics dashboard transforms raw social media data into actionable insights, helping you understand what's working, what's not, and where to focus your efforts for maximum growth.
High-Level Performance Summary
At the top of your analytics page, you instantly see key performance metrics that give you a quick snapshot of your content activity and automation performance.
💡 Quick Snapshot: These four metrics at the top of your dashboard provide an instant overview of your content activity, helping you stay on top of your social media presence at a glance.
Daily Posting Trends
A visual bar chart shows your posts count per day, giving you a clear breakdown of how many posts were published each day and helping you understand your weekly posting consistency.
📅 Posts Count Per Day
Last 7 days posting activity
Why This Matters
Consistent posting is key to social media growth. This chart helps you identify gaps in your posting schedule and maintain a steady content flow that keeps your audience engaged.
Detailed Account Performance (Per Platform)
For each connected Facebook or Instagram account, you can view comprehensive metrics that show exactly how your content is performing. Each metric includes comparisons to the previous period (e.g., last 30 days).
Your Business Page
Facebook Performance
@yourbusiness
Instagram Performance
Average Performance
A daily average chart helps you identify which days perform best and how your content is performing on average, including daily fluctuations in reach and engagement.
Daily Average Performance
Average metrics by day of week
🎯 Pro Tip: Use these insights to schedule your most important content on high-performing days (Tuesday and Friday in this example) to maximize reach and engagement.
Performance Trends Over Time
A line graph tracks your Reach, Engagement, and Engagement Rate over time, helping you understand long-term performance patterns and content momentum.
Performance Trends (Last 30 Days)
Track your growth trajectory
Understanding Trends
Upward trends indicate your content strategy is working. Flat or declining trends suggest it's time to refresh your approach or try new content formats.
Top Performing Posts
Easily see your best posts of the selected period based on engagement. This helps identify which content types resonate most with your audience so you can create more of what works.
"🎉 Exciting announcement! Our new collection drops tomorrow..."
"Behind the scenes of our photoshoot 📸 Swipe to see..."
"Customer spotlight! ✨ Meet Sarah who transformed..."
💡 Content Strategy Tip: Analyze what makes your top posts successful— is it the imagery, the caption style, the time of day, or the topic? Replicate these elements in future content for consistent high performance.
Hashtag Performance
A ranked list of your top hashtags used, showing number of posts per hashtag, average reach, and engagement rate. This is great for improving your hashtag strategy and identifying what themes work best.
# Top Performing Hashtags
Based on reach and engagement
Hashtag Strategy
Focus on hashtags with high engagement rates, not just high reach. Mix popular hashtags with niche-specific ones to maximize discoverability while targeting your ideal audience.
Insights & Recommendations (AI-Powered)
Bibby automatically analyzes your performance and provides actionable insights to help you grow more consistently without guesswork.
✨ Best Time To Post
Your audience is most active on Tuesday at 2-4 PM and Friday at 12-2 PM. Posts during these times receive 43% higher engagement.
✨ Best Performing Post Type
Customer spotlight posts and behind-the-scenes contentgenerate 2.3x more engagement than product-only posts. Consider featuring more people and authentic moments.
✨ Optimal Post Frequency
you're currently posting 2 times per day. Based on your audience engagement patterns, we recommend maintaining this frequency as it's optimal for your account size and engagement rate.
✨ Growth Opportunity Detection
We noticed 3 posts with zero engagement this week. These were posted on Sunday evenings when your audience is least active. Consider rescheduling similar content to peak times.
✨ Personalized AI Insights
Platform-Specific Analytics
Everything listed above is available for Overall view, Facebook-specific analytics, and Instagram-specific analytics. This gives you clarity on which platform performs better and where to focus your efforts.
Facebook Performance
Instagram Performance
Platform Comparison
Instagram LeadsInstagram is currently your best-performing platform with 56% higher reach and 12% better engagement rate than Facebook. Consider focusing more effort on Instagram content while maintaining Facebook presence.